Applied AI Speakers — Feature Profile
Trevor Shoemaker
Horse Racing Enthusiast, Horse Owner & Descendant of Willie Shoemaker
“My great-uncle rode champions. I use AI to find them. The instinct is the same — the tools are different.”
— Trevor Shoemaker, Queenslake Horse Farm
01 — The Human Story
Racing Royalty
Meets the
AI Era
Trevor Shoemaker grew up in the shadow of racing legend Willie Shoemaker — the most celebrated jockey in the history of the sport, who rode 8,833 winners over a 40-year career. That bloodline runs deep. As a horse owner and breeder at Queenslake Horse Farm in Georgetown, Kentucky, Trevor has spent his life learning to spot champions before anyone else does.
On stage, Trevor extracts timeless lessons from the track — grit, intuition, longevity, and the art of identifying greatness — and translates them into a blueprint for modern business leadership that any audience can immediately apply.
“The greatest champions aren't born — they're identified, developed, and trusted.”
Legacy & Leadership
02 — The AI Application
AI as Your
Champion Finder
John Chmela reveals how AI is the modern equivalent of a champion spotter — analyzing massive datasets to identify winning trends, predict market shifts, and surface opportunities that human intuition alone would miss. Just as Trevor reads a horse's bloodline, AI reads your business's data bloodline.
This tandem keynote shows how the timeless wisdom of the track — patience, pattern recognition, and the courage to back a winner — maps directly onto AI-powered decision-making in the boardroom. Audiences leave with both the mindset and the tools to build enduring, future-proof organizations.
Key Topics
- 01Lessons in longevity, grit, and excellence from the Willie Shoemaker legacy
- 02Using AI for predictive analysis, data-driven decision-making, and spotting winning trends
- 03The intersection of human intuition and machine intelligence in identifying success
- 04Applying the champion's mindset to modern business challenges and leadership
- 05Automating complex data evaluations to build future-proof, enduring organizations
03 — Ideal For
Who Should
Book This Talk
Business Leaders
Strategy & data-driven teams
Sports Industry
Racing & equine professionals
Corporate Retreats
Legacy & culture events
Marketing Agencies
Sports marketing & sponsorship
04 — The Tandem Partnership
Two Voices.
One Unforgettable Keynote.
Trevor Shoemaker
Horse Racing Enthusiast, Horse Owner & Descendant of Willie Shoemaker
John Chmela
Certified AI Strategist & Applied AI Expert
John brings certified, battle-tested AI expertise to every engagement — no hype, no jargon. Just actionable intelligence on AI Ethics, governance, and the practical tools reshaping every industry.
AI Ethics • AI-Jacking Methodology • Governance